At a glance
| Patent number | CN215077184U (application CN202120925925) |
| Type | China utility model (实用新型) - protects product shape and structure |
| Original title | Product display and sales device (一种产品展销装置) |
| Patent owner | Xiamen Sanbanfu Display Products Co., Ltd. (current, after a transfer registered 2024-01-30); originally Xiamen Sanbanfu Industrial Co., Ltd. (厦门三板斧实业有限公司) |
| Inventor | Fu Yixian |
| Filing date | 2021-04-30 |
| Grant date | 2021-12-10 |
| Status (China) | In force - no termination recorded; a China utility model lasts at most 10 years from filing (to 2031-04-30) |
| Patent family | Chinese filings only - no US, European, Japanese, PCT or other filings listed |
| Cited by | 2 later documents |
| Source | Google Patents (search for CN215077184U) |
What the claims cover, in plain language
Claim 1 - a device mounted on a shelf that moves a product between its shelf position and a forward presenting position, with a body, a product holder and a drive that moves the holder.
Claims 2-4 - with a shelf that has a front rail, the drive moves the holder along a first path (up and forward) to clear the rail and a second path (down and forward) to the presenting position, and back along the reverse paths. Claim 5 - the holder rocks back and forth for a set time in the presenting position. Claims 6-7 - the drive: motor, push rod, slider and a two-arm linkage turning the slider’s straight motion into the rod’s forward-and-up motion. Claim 8 - the holder: a seat and a base with stepped supports for adjusting height. Claim 9 - a first lamp for opaque products and a second lamp for see-through products. Claim 10 - elastic bands holding the product.
This is a simplified reading for orientation only. The legal scope is defined by the exact claim wording in the official Chinese document.
What this means for US production
This patent was filed only in China. It is still in force in China, so making or selling this design in China would need the owner’s permission while it lasts (at most until 2031-04-30). It has no US or other foreign counterpart and does not restrict the design outside China.
Before production, keep in mind:
- Other patents may exist. Motorized and sensor-activated retail displays, shelf pushers and people-counting devices are covered by US patents. Have a freedom-to-operate (FTO) search done by a US patent attorney before volume production.
- Production location. Because the Chinese patent is in force, plan where the units are made with your patent counsel.
- Privacy. If the sensors are upgraded to cameras, US state privacy laws on in-store tracking apply; simple presence and count sensors avoid most of this.
Customization and manufacturing
What can be customized
| Area | Options |
|---|---|
| Holder | Sized for cans, bottles, pouches or boxes; branded front panel |
| Motion | Travel distance, speed, rocking time - to be confirmed in design |
| Sensors | Presence and count sensors; data via USB, Bluetooth or Wi-Fi |
| Media | Speaker with recorded message, mini projector, LED lighting colors |
| Power | Mains adapter, USB power or rechargeable battery |
| Housing | Shelf-strip mounting, magnets or adhesive; brand colors and graphics |
Things to plan for (US market)
- Electrical safety - the power adapter should be UL listed, and the unit tested to UL standards for audio/video or information technology equipment as applicable.
- FCC - FCC Part 15 for the electronics, plus radio authorization for any Bluetooth or Wi-Fi module (or use a pre-certified module).
- Batteries - lithium batteries need UN 38.3 transport testing and UL safety testing.
- Store requirements - retailers often have their own fixture and power rules; check before rollout.
How a project runs
- Inquiry - products to display, store type, features and quantity.
- Design - holder, linkage geometry for the target shelf rail, electronics.
- Prototype - working units tested on real store shelving.
- Pilot run - small batch for an in-store trial and certification.
- Production - volume production, packaging and shipping.
Quantities & timeline
The housing and linkage parts need injection molds, and the electronics need certification. A pilot batch for a store trial is a good first step. Send us your products, store type, features, quantity and target price and we will reply with options.
Patent drawings

























Drawings reproduced from the public patent document for reference.


