Patent Information & Production OptionsMotorized Shelf Display That Presents a Product to Shoppers · Patent CN215077184U

Patent CN215077184U: bibliographic data, legal status, family, a plain-language reading of the claims, plus customization, US compliance points and how a manufacturing project runs.

At a glance

Patent numberCN215077184U (application CN202120925925)
TypeChina utility model (实用新型) - protects product shape and structure
Original titleProduct display and sales device (一种产品展销装置)
Patent ownerXiamen Sanbanfu Display Products Co., Ltd. (current, after a transfer registered 2024-01-30); originally Xiamen Sanbanfu Industrial Co., Ltd. (厦门三板斧实业有限公司)
InventorFu Yixian
Filing date2021-04-30
Grant date2021-12-10
Status (China)In force - no termination recorded; a China utility model lasts at most 10 years from filing (to 2031-04-30)
Patent familyChinese filings only - no US, European, Japanese, PCT or other filings listed
Cited by2 later documents
SourceGoogle Patents (search for CN215077184U)

What the claims cover, in plain language

Claim 1 - a device mounted on a shelf that moves a product between its shelf position and a forward presenting position, with a body, a product holder and a drive that moves the holder.

Claims 2-4 - with a shelf that has a front rail, the drive moves the holder along a first path (up and forward) to clear the rail and a second path (down and forward) to the presenting position, and back along the reverse paths. Claim 5 - the holder rocks back and forth for a set time in the presenting position. Claims 6-7 - the drive: motor, push rod, slider and a two-arm linkage turning the slider’s straight motion into the rod’s forward-and-up motion. Claim 8 - the holder: a seat and a base with stepped supports for adjusting height. Claim 9 - a first lamp for opaque products and a second lamp for see-through products. Claim 10 - elastic bands holding the product.

This is a simplified reading for orientation only. The legal scope is defined by the exact claim wording in the official Chinese document.

What this means for US production

This patent was filed only in China. It is still in force in China, so making or selling this design in China would need the owner’s permission while it lasts (at most until 2031-04-30). It has no US or other foreign counterpart and does not restrict the design outside China.

Before production, keep in mind:

  • Other patents may exist. Motorized and sensor-activated retail displays, shelf pushers and people-counting devices are covered by US patents. Have a freedom-to-operate (FTO) search done by a US patent attorney before volume production.
  • Production location. Because the Chinese patent is in force, plan where the units are made with your patent counsel.
  • Privacy. If the sensors are upgraded to cameras, US state privacy laws on in-store tracking apply; simple presence and count sensors avoid most of this.

Customization and manufacturing

What can be customized

AreaOptions
HolderSized for cans, bottles, pouches or boxes; branded front panel
MotionTravel distance, speed, rocking time - to be confirmed in design
SensorsPresence and count sensors; data via USB, Bluetooth or Wi-Fi
MediaSpeaker with recorded message, mini projector, LED lighting colors
PowerMains adapter, USB power or rechargeable battery
HousingShelf-strip mounting, magnets or adhesive; brand colors and graphics

Things to plan for (US market)

  • Electrical safety - the power adapter should be UL listed, and the unit tested to UL standards for audio/video or information technology equipment as applicable.
  • FCC - FCC Part 15 for the electronics, plus radio authorization for any Bluetooth or Wi-Fi module (or use a pre-certified module).
  • Batteries - lithium batteries need UN 38.3 transport testing and UL safety testing.
  • Store requirements - retailers often have their own fixture and power rules; check before rollout.

How a project runs

  1. Inquiry - products to display, store type, features and quantity.
  2. Design - holder, linkage geometry for the target shelf rail, electronics.
  3. Prototype - working units tested on real store shelving.
  4. Pilot run - small batch for an in-store trial and certification.
  5. Production - volume production, packaging and shipping.

Quantities & timeline

The housing and linkage parts need injection molds, and the electronics need certification. A pilot batch for a store trial is a good first step. Send us your products, store type, features, quantity and target price and we will reply with options.

Patent drawings

Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 1
Fig. 1 - Unit mounted on a shelf (P): 1 housing; 3 holder; 5 sensor unit; 6 gooseneck lamp. (前 = front, 左 = left.)
Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 2
Fig. 2 - Exploded view: 1A base (M1 floor, M2 front plate, M3 rear plate, M4 cross member); 1B cover; 3 holder; 4 drive; 7 power supply.
Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 3
Fig. 3 - Drive: 4A motor; 4B push rod; 4C slider; 4D linkage; 4E-4I gears; 4J, 4K swing arms; 4L limit switch.
Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 4
Fig. 4 - First movement (up and forward); G1 slider travel. (上 = up, 前 = front.)
Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 5
Fig. 5 - Second movement (down and forward); G2 slider travel.
Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 6
Fig. 6 - Product holder with two sleeve sizes.
Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 7
Fig. 7 - Product holder without the sleeve.
Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 8
Fig. 8 - Seat (3A) of the holder with stepped supports.
Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 9
Fig. 9 - Base (3B) of the holder.
Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 10
Fig. 10 - Sleeve (3C) with its elastic arm.
Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 11
Fig. 11 - Holder attached to the push rod.
Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 12
Fig. 12 - Section through the holder and push rod.
Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 13
Fig. 13 - Opaque product (9) held by an elastic band (8); Q band area; 3A6 limit blocks; 3C sleeve.
Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 14
Fig. 14 - Second holder design with a panel lamp, first view.
Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 15
Fig. 15 - Second holder design, exploded.
Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 16
Fig. 16 - Second holder design, second view.
Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 17
Fig. 17 - See-through product (9') on the lit holder (band omitted).
Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 18
Fig. 18 - Second embodiment of the unit, exploded.
Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 19
Fig. 19 - Second embodiment from below: 1C cover plate; 1D magnet or suction-cup mount; K11 claws; K12 catches.
Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 20
Fig. 20 - Second embodiment with the cover removed.
Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 21
Fig. 21 - Cover of the second embodiment.
Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 22
Fig. 22 - Third embodiment on a shelf: 3 holder; 6 gooseneck lamp; 10 panel lamp.
Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 23
Fig. 23 - Third embodiment, exploded view one (counterweight 11, speaker 12).
Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 24
Fig. 24 - Third embodiment, exploded view two.
Motorized Shelf Display That Presents a Product to Shoppers - Patent Fig. 25
Fig. 25 - Sensor unit (5): 5A people counter; 5B presence sensor; 5C projector.

Drawings reproduced from the public patent document for reference.

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  1. ✓ Patent vetted China-only family and legal status checked
  2. 2 Product brief · now How it works, uses and options written up
  3. 3 Prototype First samples for buyers to review
  4. 4 Pilot run Small first batch for launch customers
  5. 5 Volume production Repeat orders at scale

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This page is based on the public patent document CN215077184U, assigned to Xiamen Sanbanfu Display Products Co., Ltd. (current owner; originally Xiamen Sanbanfu Industrial Co., Ltd., 厦门三板斧实业有限公司). IP2M is an independent manufacturing service and is not affiliated with, endorsed by or licensed by the patent owner. Images marked as concept renderings are illustrations, not photos of an existing product. Patent status information is provided for reference only and is not legal advice; confirm freedom to operate for your market before production. Full disclaimer.